Terms & Conditions

A LEGAL DISCLAIMER

The explanations and information provided on this page are only general and high-level explanations and information on how to write your own document of Terms & Conditions. You should not rely on this article as legal advice or as recommendations regarding what you should actually do, because we cannot know in advance what are the specific terms you wish to establish between your business and your customers and visitors. We recommend that you seek legal advice to help you understand and to assist you in the creation of your own Terms & Conditions.

TERMS & CONDITIONS - THE BASICS

Having said that, Terms and Conditions (“T&C”) are a set of legally binding terms defined by you, as the owner of this website. The T&C set forth the legal boundaries governing the activities of the website visitors, or your customers, while they visit or engage with this website. The T&C are meant to establish the legal relationship between the site visitors and you as the website owner.

T&C should be defined according to the specific needs and nature of each website. For example, a website offering products to customers in e-commerce transactions requires T&C that are different from the T&C of a website only providing information (like a blog, a landing page, and so on).

T&C provide you as the website owner the ability to protect yourself from potential legal exposure, but this may differ from jurisdiction to jurisdiction, so make sure to receive local legal advice if you are trying to protect yourself from legal exposure.

WHAT TO INCLUDE IN THE T&C DOCUMENT

Generally speaking, T&C often address these types of issues: Who is allowed to use the website; the possible payment methods; a declaration that the website owner may change his or her offering in the future; the types of warranties the website owner gives his or her customers; a reference to issues of intellectual property or copyrights, where relevant; the website owner’s right to suspend or cancel a member’s account; and much much more.

To learn more about this, check out our article “Creating a Terms and Conditions Policy”.

Google Tag Manager Use Policy

Use of the Google Tag Manager (the “Service”) is subject to this Google Tag Manager Use Policy (the “GTM Use Policy”).

If You use the Service to support products or services from a 3rd party or designed by You (together, “3rd Party Tags”) or Google, You will have and abide by an appropriate privacy policy and will comply with the EU user consent policy (located at https://www.google.com/about/company/user-consent-policy.html) and all applicable agreements and regulations (also relating to the collection of information), including for example:

the Google Analytics Terms of Service located at: https://www.google.com/analytics/terms/us.html,
the agreement between You and Google that is in effect during the dates that You are participating in the Service, and
the Google LLC Advertising Program Terms (or, if applicable, as negotiated)

If You have 3rd Party Tags delivered through the Service:

Google is not responsible for 3rd Party Tags.
Google may screen such 3rd Party Tags to ensure compliance with this GTM Use Policy.
You guarantee that You have the rights to upload the 3rd Party Tags.

You agree not to, and not to allow third parties to use the Service or interfaces provided with the Service:

to engage in or promote any unlawful, infringing, defamatory or otherwise harmful activity;
to disable, interfere with or circumvent any aspect of the Service;
to upload any data to Google Tag Manager that personally identifies an individual (such as a name, email address or billing information), or other data which can be reasonably linked to such information by Google, or
to access any other Google product or service in a manner that violates their respective terms.

Your use of the Platform Home is subject to the Platform Home Additional Terms available at https://support.google.com/marketingplatform/answer/9047313 (or such other URL as Google may provide) and as modified from time to time (the “Platform Home Terms”).

To the extent Your use of the Service is within scope, You and Google agree to the Google Ads Data Processing Terms at https://privacy.google.com/businesses/processorterms (the “Processing Terms”). Google will not modify the Processing Terms, except as expressly permitted under the Processing Terms.

Our use of Google Tag Manager data

We may collect information such as how the Service is used, and how and what tags are deployed. We may use this data to improve, maintain, protect and develop the Service as described in our privacy policy, but we will not share this data with any other Google product without Your consent.

Last updated: July 24, 2018